Custom TShirt Printer
Cheap Custom TShirt PrintingIn any case, the custom Tshirt had appeared -- in more or less its present form -- by the early 1930s. And no sooner did that happen than various people began to print on them.
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Lipson at Champion noted that his company sold its first order of printed T-shirts to an Ann Arbor, Mich., sport shop in 1933. Those shirts, printed with University of Michigan designs, may or may not have been the first printed T's, but Lipson believes they were the beginning of the retail market.
"Sweaters were our primary business then," recalled Lipson. "We flocked them with the names of different colleges and they used them for their athletic teams and so forth.
"The store in Ann Arbor was the first place to just stock a printed garment and sell it to people off the street."
Custom Tshirt PrinterAs with Champion's sweaters, the Custom Tshirts were also flocked, Lipson said. The company was not then equipped to be a printer with any other method, he explained, adding that T-shirts were probably chosen for retail because they were cheap and, thus, less of a risk for shop owners unsure of this new market. As the market grew, however, Champion shifted to screen printing, said Lipson.
Also in the '30s, someone began to have bright ideas about the T-shirt printer as an advertising and souvenir item. In fact, Mendelsohn noted that the "Wizard of Oz" T-shirt -- a byproduct of the 1939 film -- is highly valued by collectors today.
Still, printed T-shirts -- in fact, T-shirts in general -- were apparently still too novel for the general public. Off campus, they were just underwear, and not even the most popular type of underwear.
According to Moore and others, the most popular undershirt in the 1930s was the sleeveless A-shirt, or tank top. Its popularity, however, was short-lived. Blame Clark Gable for that.
Gable did for undershirts what the late President John F. Kennedy did for hats. Like
Kennedy, who appeared bareheaded at his 1961 inauguration and thus put hat sales into
a nosedive, Gable helped strangle undershirt sales when he took off his dress shirt in
the 1934 film, "It Happened One Night," to reveal only...skin.
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TShirt Advertising works when your name or company product is flashed many times upon the mind of the consumer. After your name is impressed upon the mind several times, the person soon memorizes your name. Once that is achieved, you become a familiar name they are comfortable with. They will prefer a familiar name over the not well know, almost every time. They will choose your product or vote for your candidate because they are familiar with the name. Advertising by means of name imprinting by yard signs, bumper stickers, bumper magnets, magnet signs and other means have proven to be one of the cheapest means available to get inside the mind of your customer. People walking around with T-Shirts, the best personal endorsement advertising. Cheap T-shirt printing.